The Good Stuff

What to look for in your shampoo!

What to look for in your shampoo:

1. Sulfate Free

Gentle cleansing, non color stripping. Sulfates expand your hair shaft which loosen color molecules. Yes, we are chemistry nerds and proud of it!

2. Paraben Free

No build up. Silicones and waxes create a sticky top coat over time that lead to tangles and ultimately dullness.

3. Sustainable

Eco friendly products don’t contribute as much to the destruction of our shared planet and some brands support ingredients from family owner farms. Be a decent, mindful human being.